Albion ‘nana,’ a social media star with grandmotherly advice, writes a book
‘The Smallest of Joys’ invites people to slow down and ‘create your own magic’

Diane Shiffer’s book is published by Hay House LLC. The book was pre-launched on Monday with customers able to order it through Amazon and other book sellers. The book will be released in hardcover on April 14. Diane Shiffer is shown outside her Albion home in this screenshot from her Instagram account. She has more than 2 million followers on social media.
ALBION – An Albion woman with a massive following on social media has written a book, The Smallest of Joys, that is available for pre-ordering. The 256-page book will be out in hardcover on April 14.
Diane Shiffer has a devoted following @shifferdiane, and uses the hashtag: “YourChubbyVintageNana.”
“I never sent out to write a book,” Shiffer said in a video posted on her social media on Monday, the day of the book’s pre-launch. “Honestly, I never even thought it was something I could do. For years I was just writing things down to understand my own small life, to make sense of the days and to notice what was still good, and somehow, somehow those quiet thoughts became my book, the smallest of joys.”
The book is published by Hay House LLC. “The Smallest of Joys” is an invitation to slow down and embrace yourself. Shiffer brings messages about:
- Embrace your inner weirdo
- Be patient with yourself through life’s changes
- Keep a tidy home without overwhelm
- Develop a positive body image
- Heal from heartbreak
- Connect with others through gratitude
- Find everyday magic in the simplest moments
“Whether you’ve been following Diane for years or are just meeting her now, this book is like a warm teacup in your hands and a soft blanket around your shoulders,” Amazon states in promoting the book. “A modern antidote to hustle culture and self-criticism, it’s a reminder that kindness—especially toward yourself—can be a powerful way to live.”
Shiffer is a retired educator and social worker. She started to go viral on social media during the pandemic in 2020 when she posted short videos of her in daily life – baking, sewing, doing household chores, sharing words about kindness, and showcasing some of her vintage finds, such as potholders.
She speaks directly to her followers in her videos, calling them “my sweeties” and “my dears.”
Shiffer was featured by CBS Sunday Morning last April. CBS correspondent Faith Salie said Shiffer’s “soothing voice and infectious laugh” are a big part of her appeal. Salie said about Shiffer, “spending time with her feels like a warm hug.”
Shiffer shares heartfelt advice on discovering joy and beauty in everyday life.
“This book exists because of you, my dear internet friends, the people who taught me that small gentle things matter,” Shiffer said in a social media post on Monday. “I also know that we are living in a heavy moment. There is real grief and real fear and real injustice in the world right now, and joy doesn’t erase that but it can help us stay human inside of it.”
“I’m holding both, gratitude and perspective, hope and responsibility. If this book finds its way to you I hope it brings a little calm, a little steadiness, a reminder that tending to your spirit is not a distraction from the world. It is part of how we keep showing up for it.”
For more information on “The Smallest of Joys,” click here.






















