GCC hosting business pitch competition on April 23

Posted 8 April 2026 at 9:10 am

Press Release, Genesee Community College

BATAVIA – Every successful business begins with a strong idea, but it’s the pitch that brings that idea to life. Whether you’re trying to win over customers or secure funding, your pitch needs to be clear, compelling, and memorable. That’s where GCC can help.

If you have a business concept you’re excited about but aren’t sure how it will resonate with others, consider taking part in GCC’s 8th annual “Business Idea Pitch Competition” on Thursday, April 23, from 8:30 a.m. to 12:30 p.m. The event will be held in room T102 of the Conable Technology Building on Genesee Community College’s Batavia Campus.

This free, public event invites aspiring entrepreneurs to present their ideas in a supportive, real-world setting. Participants will compete for prizes of $100 for first place and $75 for second place, with awards recognizing both the “most likely to succeed” and “most creative” concepts. A panel of local business professionals will evaluate each pitch.

“A well-crafted pitch is a critical step in turning an idea into a viable business,” said Dr. Lina LaMattina, director of Business Programs at GCC. “This competition gives participants the chance to develop their ideas, strengthen their presentation skills, and gain valuable feedback from experienced professionals.”

Those interested in participating or learning more must register by emailing Dr. Lina LaMattina at lmlamattina@genesee.edu by Friday, April 10.

Many startups struggle due to limited business knowledge and experience. Rather than risking costly missteps, aspiring entrepreneurs can build a strong foundation through education.

Genesee Community College offers a range of degree, certificate, and micro-credential programs in Entrepreneurship designed to help future business owners and investors succeed. Learn more by clicking here.