ESL Federal Credit Union starts in Medina at former Generations Bank site

By Tom Rivers, Editor Posted 2 January 2026 at 10:57 am

Photo by Tom Rivers: The former Medina Savings and Loan, which has been a Generations Bank site since 2018, is now ESL Federal Credit Union, effective Jan. 1. The bank is located on Maple Ridge Road.

MEDINA – ESL Federal Credit Union is now officially open in Medina after acquiring the assets of Generations Bank.

The two organizations announced an acquisition deal in September 2024. Generations merged with the former Medina Savings & Loan in 2018.

Completion of the deal allows ESL to significantly grow its presence throughout Greater Rochester and Finger Lakes region, adding eight new locations.

ESL now has 33 full-service branches throughout the Greater Rochester and the Finger Lakes region including a new branch presence in Cayuga, Orleans and Seneca counties while expanding its footprint in Ontario County. ESL now holds more than $9.8 billion in assets and has more than 1,000 employees.

“We’re excited to complete the acquisition of Generations Bank, marking a significant milestone for ESL and for the communities we serve,” said ESL President & CEO, Faheem Masood. “We look forward to building new relationships with employees, customers, local businesses and partners that are now part of our shared home. We also commit to investing in the people and places across Cayuga, Ontario, Orleans, and Seneca counties.”

Conversion of Generations accounts is expected to take place on Feb. 1. Post closing, the credit union membership grows to approximately 459,000 total members, and nearly 18,200 businesses.

The deal required regulatory approval from the Federal Deposit Insurance Company (FDIC), National Credit Union Administration (NCUA) and Office of the Comptroller of the Currency (OCC), with all regulators providing approval in 2025.

Before ending its presence in Medina, Generations Bank officials on oct. 21 presented $50,000 in donations to nine organizations in the community. The grant recipients included Community Action of Orleans and Genesee (Albion), East Shelby Volunteer Fire Company (Medina), Knights Kaderli Memorial Fund (Medina), The Lee Whedon Memorial Library (Medina), Medina Emergency Food Pantry (St. Peters Lutheran Church), Operation Honor (Medina), Orleans Community Health Foundation Inc. (Medina), Orleans County YMCA (Medina), and People for Animal Welfare Society (PAWS) of Orleans County (Albion).